Transforming ideas into intuitive designs
Transforming ideas into intuitive designs
Product designer with a background in architecture and 3D design. Passionate about solving problems through holistic design thinking.
Amplifying Value with Scalable Offers
Designing a flexible Play Points offer redemption infrastructure that supports local rewards and scales seamlessly for global impact

Spend uplift
+12 %
Metric
-
Amplifying Value with Scalable Offers
Designing a flexible Play Points offer redemption infrastructure that supports local rewards and scales seamlessly for global impact

Spend uplift
+12 %
Metric
-
Amplifying Value with Scalable Offers
Designing a flexible Play Points offer redemption infrastructure that supports local rewards and scales seamlessly for global impact

Spend uplift
+12 %
Metric
-
Designing a Pre-Registration Journey That Converts and Connects
Unifying a fragmented experience spread across multiple teams. Delivering UX solutions that significantly boosted install rates while shaping a longer-term vision to drive user excitement, community, and engagement.

Increased installs
x %
Teams aligned
5
Designing a Pre-Registration Journey That Converts and Connects
Unify a fragmented experience spread across multiple teams. I delivered key UX fixes that significantly boosted install rates, while also shaping a longer-term vision to transform pre-registration from a passive utility into an opportunity for user excitement, community, and engagement.

Increased installs
x %
Teams aligned
5
Designing a Pre-Registration Journey That Converts and Connects
Unifying a fragmented experience spread across multiple teams. Delivering UX solutions that significantly boosted install rates while shaping a longer-term vision to drive user excitement, community, and engagement.

Increased installs
x %
Teams aligned
5
AI-Powered Medical Billing
Designed an intuitive tool to help healthcare providers with claims in real time, flagging likely denials and common claim mistakes - enabling healthcare teams to proactively correct claims, reduce rework, and improve revenue outcomes

Pilot partners
10+
AI-Powered Medical Billing
Designed an intuitive tool to help healthcare providers with claims in real time, flagging likely denials and common claim mistakes - enabling healthcare teams to proactively correct claims, reduce rework, and improve revenue outcomes

Pilot partners
10+
AI-Powered Medical Billing
Designed an intuitive tool to help healthcare providers with claims in real time, flagging likely denials and common claim mistakes - enabling healthcare teams to proactively correct claims, reduce rework, and improve revenue outcomes

Pilot partners
10+
Simplifying Inventory Management
Streamlined inventory and recipe management tool for floral businesses, helping florists track stock levels and log arrangements with ease - enabling better planning, reduced waste, and more consistent customer experiences

Research insights
20+
Simplifying Inventory Management
Streamlined inventory and recipe management tool for floral businesses, helping florists track stock levels and log arrangements with ease - enabling better planning, reduced waste, and more consistent customer experiences

Research insights
20+
Simplifying Inventory Management
Streamlined inventory and recipe management tool for floral businesses, helping florists track stock levels and log arrangements with ease - enabling better planning, reduced waste, and more consistent customer experiences

Research insights
20+
Product designer and expert in
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
with over
10 years
10 years
10 years
10 years
10 years
of design experience.
My expertise in
User Research
User Research
User Research
User Research
User Research
and
Data-driven Design
Data-driven Design
Data-driven Design
Data-driven Design
Data-driven Design
enables me
to design intuitive and effective
solutions that meet
user needs and
achieve business goals.
Currently shaping
user experiences as a
UX Designer
UX Designer
UX Designer
UX Designer
UX Designer
at Google.
Product designer and expert in
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
with over
10 years
10 years
10 years
10 years
10 years
of design experience.
My expertise in
User Research
User Research
User Research
User Research
User Research
and
Data-driven Design
Data-driven Design
Data-driven Design
Data-driven Design
Data-driven Design
enables me
to design intuitive and effective
solutions that meet
user needs and
achieve business goals.
Currently shaping
user experiences as a
UX Designer
UX Designer
UX Designer
UX Designer
UX Designer
at Google.
Product designer and expert in
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
with over
10 years
10 years
10 years
10 years
10 years
of design experience.
My expertise in
User Research
User Research
User Research
User Research
User Research
and
Data-driven Design
Data-driven Design
Data-driven Design
Data-driven Design
Data-driven Design
enables me
to design intuitive and effective
solutions that meet
user needs and
achieve business goals.
Currently shaping
user experiences as a
UX Designer
UX Designer
UX Designer
UX Designer
UX Designer
at Google.
"Lily's ability to create clear, concise mockups and specifications has helped the project to stay on track"
- Eng partner
"Lily has been proactive in driving changes in a complicated space. She has helped identify areas of ambiguity and has strong intuition."
- Product Manager
"Being able to partner with Lily on research has been incredible!"
- Research lead
"Lily's ability to create clear, concise mockups and specifications has helped the project to stay on track"
- Eng partner
"Lily has been proactive in driving changes in a complicated space. She has helped identify areas of ambiguity and has strong intuition."
- Product Manager
"Being able to partner with Lily on research has been incredible!"
- Research lead
"Lily's ability to create clear, concise mockups and specifications has helped the project to stay on track"
- Eng partner
"Lily has been proactive in driving changes in a complicated space. She has helped identify areas of ambiguity and has strong intuition."
- Product Manager
"Being able to partner with Lily on research has been incredible!"
- Research lead
Skills
Skills
UX Design
UI Design
Product Design
Design Systems
Story-telling
Workshops
Design Sprint
Interaction Design
User Testing
Usability Testing
UX Research
Leadership
Mentoring
Mobile Design
Consulting
+ More
+ More
+ More
Experience
Experience
UX Designer
UX Designer
UX Designer
Dec 2022 - Present
Dec 2022 - Present
Lead Product Designer
Lead Product Designer
Lead Product Designer
FYTR
FYTR
FYTR
Aug 2022 - Dec 2022
Aug 2022 - Dec 2022
Founding Product Designer
Founding Product Designer
Posted
Posted
Posted
Dec 2021 - Aug 2022
Dec 2021 - Aug 2022
3D Designer / Architect
3D Designer / Architect
3D Designer / Architect
Maki and Associates
Maki and Associates
Maki and Associates
Oct 2018 - Jun 2020
Oct 2018 - Jun 2020
Frequently asked questions
What is your design process?
How do you measure the success of your UX designs?
What tools and software do you use for UX design?
What is your design process?
How do you measure the success of your UX designs?
What tools and software do you use for UX design?
What is your design process?
How do you measure the success of your UX designs?
What tools and software do you use for UX design?